Growth is a fun topic. Especially when it comes to startup growth.
The sheer amount of creativity you have to conjure up and the break-neck speed you have to do it all with.
Thinking about the numbers going up quickly is enough to make many founders and marketers giddy. Experimentation, figuring out new markets, and moving the needle are definitely things that can bring a sense of fulfillment—but it’s not easy to get there.
While there are many things that are enjoyable, the process (like most) has some elements that aren’t as pleasurable as others.
There are about five phases or stages of growth that a company can go through.